Tridonic

Impressions of the Light + Building Fair

Tridonic ranks among the international technology leaders when it comes to lighting, and stands for sophisticated control systems and components, the products at the heart of lighting systems. When we were commissioned to create a film portrait of the Tridonic stand at the Light + Building fair we made it our mission to bring out the brand’s core competency in visual terms. We met at the Frankfurt fairgrounds at 3 a.m. fully armed with everything we needed to make us mobile and capture some unusual perspectives: dolly, crane, steadicam and turntable. The outcome is a clip that takes the viewer right up close to the Tridonic portfolio.