Messe Frankfurt

Light + Building 2014

The worlds leading trade fair for architecture and technology. A huge event. More than 2,450 exhibitors. Prize awards, conferences, special shows. Covering the entire fair by media is a logistic challenge. Three up-to-the-minute theme films, three daily talk rounds with leading heads of economy and politics, a mood film and an image film.

For this job m3medien were on the spot with 18 team members, three creative producers, three camera crews, two edit suites, two narrators, three camera production units and mobile direction equipment.
Films, documentation and interviews are made until late evening, editing and sound recording are completed at night. The films are online right the next morning. Each day of the fair. And we are happy and proud.

HANDS ON MUSIC - IMAGE FILM FOR MUSIC FAIR

This happens when the creative producer just takes a drummer (camera assistant) and a guitarist (cameraman) to the music fair for shooting. It was not easy to control the camera team. Their enthusiasm didn´t even stop at woodwind instruments and music software. And our cutter was inspired as well: simply Hands on Music….

IFFA Theme films

On behalf of Messe Frankfurt we have produced two theme films for IFFA, the leading international trade fair for the meat industry. The films intend to take up the fair highlights and trends. We developed the concepts and commentator texts in cooperation with Messe Frankfurt. Good preparation, excellent camera work and efficient post production enabled us to finish both films within the first two days following the beginning of the fair. The Messe team put the contributions in German and English language directly on the IFFA website so that visitors were able to get online information about the highlights of the leading international trade fair for the meat industry.